Key Performance Indicators (KPI)

In contact centers, the call isn’t the end of the interaction. It is the turning point.

Every modern contact center has goals… but how do you know if you’re hitting them? Why Contact Center KPIs Are More Critical Than Ever That’s where Key Performance Indicators – or KPIs – come in.

Contact centers are a vital touchpoint between brands and customers. In today’s competitive landscape, their role in shaping customer experiences and building brand loyalty has never been more critical.